ACRL/NY User Experience Discussion Group
Spring 2022 virtual meeting (via Zoom)
Journey Mapping : Getting into the Minds of Our Users
Jane Suda’s presentation [view here]
Mark Aaron Polger’s slide on research methods for signage and wayfinding research (from his book Library Signage and Wayfinding Design: Communicating Effectively with Your Users)
Date: Friday, May 6, 2022- 10:30am-12:00pm.
Academic librarians work in physical and digital environments that we often have little control over. Journey mapping is a UX research technique that can help us identify how our users navigate, experience, and use our library spaces. It can also provide us with a wealth of data that can be shared to advocate for improvements to our library design. This session will focus on journey mapping tools and techniques as they apply to the physical and emotional experience of library use and discovery. The co-chairs will outline the primary elements of journey mapping. Participants will discuss any tools and techniques they have used in their libraries that study their users. If time permits, there will be breakout groups and/or a hands-on activity.
* Preliminary reading — if you have the time (no worries if you don’t)
Marquez, J. J., Downey, A., & Clement, R. (2015). Walking a mile in the user’s shoes: Customer journey mapping as a method to understanding the user experience. Internet Reference Services Quarterly, 20(3-4), 135-150. https://www.tandfonline.com/doi/pdf/10.1080/10875301.2015.1107000
Samson, S., Granath, K., & Alger, A. (2017). Journey mapping the user experience. College & Research Libraries, 78(4), 459-471. https://crl.acrl.org/index.php/crl/article/download/16641/18087
If you have experience with journey mapping and would like to be added to the agenda as a presenter, please email us. We welcome your input.
ACRL/NY meetings are a member benefit, so please ensure that you are an active ACRL/NY member. Please note that ACRL National membership is separate from ACRL/NY membership. If you have not become a member yet, please join online at http://acrlny.org/join-us/
If you are unsure of your membership status, please contact Werner Sbaschnik, membership secretary, at sbaschnikw@oldwestbury.edu
All ACRL/NY events, programs, and discussion groups are all guided by our Code of Conduct. For more information, please see http://acrlny.org/about2/code-of-conduct/
Please reach out if you have any questions!
Thank you,
Mark Aaron Polger and Jane Suda, co-chairs
ACRL/NY User Experience Discussion Group
ACRL/NY User Experience Discussion Group Blog 